Tag archieven: Mark Zuckerberg

Sarah Frier – No Filter

Sarah Frier No Filter recensie en informatie over dit boek over de inhoud van dit journalistieke boek over Instagram. Op 14 april 2020 verschijnt bij Uitgeverij Simon & Schuster het nieuwe boek van journaliste Sarah Frier. Er is nog geen Nederlandse vertaling van het boek aangekondigd.

Sarah Frier No Filter Recensie en Informatie Boek over Instragram

Als de redactie het boek leest, kun je op deze pagina de recensie en waardering vinden van No Filter, The Inside Story van Instagram, geschreven door Sarah Frier. Daarnaast zijn hier gegevens van de uitgave en bestelmogelijkheden opgenomen. Bovendien kun je op deze pagina informatie lezen over de inhoud van dit journalistieke non-fictie boek van Sarah Freier.

Sarah Frier No Filter Boek over Instragram Recensie

No Filter

The Inside Story of Instagram

  • Schrijfster: Sarah Frier (Verenigde Staten)
  • Soort boek: journalistieke non-fictie
  • Taal: Engels
  • Uitgever: Simon & Schuster
  • Verschenen: 14 april 2020
  • Omvang: 352 pagina’s
  • Uitgave: Gebonden Boek / Paperback / Ebook

Flaptekst van dit boek over Instagram

Award-winning reporter Sarah Frier reveals the never-before-told story of how Instagram became the most culturally defining app of the decade.

In 2010, Kevin Systrom and Mike Krieger released a photo-sharing app called Instagram, with one simple but irresistible feature: it would make anything you captured through your phone look more beautiful. The cofounders started to cultivate a community of photographers and artisans around the app, but it quickly went mainstream. In less than two years, it caught Facebook’s attention: Mark Zuckerberg bought the company for a historic $1 billion when Instagram was just 13 employees.

That might have been the end of a classic success story. But the cofounders stayed on, trying to maintain Instagram’s beauty, brand, and cachet, considering their app a separate company within the social networking giant. They urged their employees to make changes only when necessary, resisting Facebook’s grow-at-all-costs philosophy in favor of a strategy that highlighted creativity and celebrity. Just as Instagram was about to reach 1 billion users, Facebook’s CEO Mark Zuckerberg—once supportive of the founders’ autonomy—began to feel threatened by Instagram’s success.

At its heart, No Filter is a human story, as Sarah Frier uncovers how the company’s decisions have fundamentally changed how we interact with the world around us. Frier draws on unprecedented exclusive access—from the founders of Instagram, as well as employees, executives, and competitors; Anna Wintour of Vogue; Kris Jenner of the Kardashian-Jenner empire; and a plethora of influencers, from fashionistas with millions of followers to owners of famous dogs worldwide—to show how Instagram has fundamentally changed the way we shop, eat, travel, and communicate, all while fighting to preserve the values which contributed to the company’s success. No Filter examines how Instagram’s dominance acts as lens into our society today, highlighting our fraught relationship with technology, our desire for perfection, and the battle within tech for its most valuable commodity: our attention.

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